What It Is

Hey Iceland (heyiceland.is) is a specialist travel platform dedicated entirely to Iceland. It operates the country's largest accommodation network, featuring bed and breakfasts, country hotels, self-catering cottages, and traditional farm stays, with a focus on the Icelandic countryside and responsible tourism. The platform is certified by Vakinn, Iceland's official quality and environmental certification system.

Who It Serves and How to Connect

Hey Iceland serves travelers seeking authentic, rural Icelandic experiences beyond the capital. For accommodation providers in Iceland — particularly those operating outside Reykjavik in countryside, coastal, and farm settings — Hey Iceland offers a curated distribution channel reaching travelers planning self-drive tours, guided experiences, and nature-focused itineraries. Properties typically connect through a direct listing and contracting arrangement with the Hey Iceland team.

Specialty and Region

Hey Iceland's defining characteristic is its exclusive geographic and thematic focus: Iceland, responsible tourism, and countryside accommodation. Its annual Vakinn certification ensures a quality standard across the network. The platform combines accommodation booking with tour packages and self-drive itineraries, making it particularly valuable for rural Icelandic properties that want to reach inbound international travelers through a trusted, destination-specialist channel.