What It Is
Bakuun is a London-headquartered travel technology platform that operates as a B2B marketplace connecting hotels, airlines, and travel agencies. It positions itself as a low-cost OTA alternative, offering commission-free room distribution alongside additional reservation types such as day-use rooms, meeting rooms, and travel packages. The platform integrates with over 250 channel managers and supports more than 100 currencies.
Who It Serves and How to Connect
Bakuun serves hotels seeking to broaden their distribution without the heavy commission burden typical of mainstream OTAs. Properties connect via their existing channel manager or directly through Bakuun's API (B-Aggregate). The B-Marketplace module allows hotels to set up direct contracts with travel agencies, while B-Portal provides a white-label booking portal for contracted offline travel agencies to self-serve bookings and payments.
Notable Speciality
Bakuun's standout feature is its 0% commission model on room reservations, differentiating it from conventional OTAs. The platform's AI-powered B-Content tool standardises hotel listing data to improve booking accuracy across channels. Its multi-channel approach — spanning travel agents, corporate buyers, and airline partners — makes it particularly attractive for hotels looking to diversify their distribution mix.