What It Is
Aura.Travel is an Australian online travel agency specializing in holiday rentals, furnished apartments, and short-term accommodation. Founded in 2009 and launched publicly in 2012, the platform focuses on the domestic Australian market and positions itself as one of the largest Australian-owned holiday rental websites. It supports both real-time (live) bookings and request-based reservations.
Who It Serves and How to Connect
Aura.Travel serves Australian leisure travelers searching for holiday houses and short-term rentals, while on the supply side it connects with accommodation managers and property operators. Properties integrate via channel manager partnerships — including Resonline and Bookeasy — which enable live rate and availability synchronization. This approach expanded Aura's live-booking inventory to more than 10,000 properties in addition to its existing request-based portfolio.
Notable Specialty
Aura.Travel differentiates itself in the Australian market through a low-commission model with no listing fees, making it a cost-effective alternative to larger global OTAs for Australian property operators. Its exclusive focus on the domestic Australian holiday rental segment gives it strong relevance for operators targeting the local leisure traveler, particularly for coastal, rural, and short-break getaway properties.